SCHWEPPES RETURNS WITH BOLD NEW LOOK, ICONIC SKITTLEBOTTLE AND STRAIGHT DRINKING FLAVOURS FOR TODAY’S CHANGING SOCIAL MOMENTS
Iconic Schweppes Skittle bottle. Photo supplied
Schweppes, the world’s first sparkling drink and a symbol of sophistication since 1783, unveils a bold new visual identity, the return of its iconic skittle bottle, and a trio of premium straight drinking flavours designed for a new era of refreshment.
This innovation comes at a time when South Africans, alongside millions worldwide, are rethinking how they socialise and relax. The rise of non-alcoholic beverages isn’t just about moderation, it’s about choice, taste and memorable moments without compromise.
Insights from the International Wine and Spirits Record (IWSR) show younger generations in particular are embracing beverages that offer full flavour and style, even without alcohol. A bold new chapter for an iconic brand rooted in over 240 years of craft, Schweppes has refreshed its look for today’s consumer.
The new visual identity, launching for the first time globally, pairs shimmering metallic cans in golds, teals, corals, and blush pinks with the signature saffron yellow ribbon and bold black wordmark – confident, contemporary and unmistakably Schweppes.
The new Schweppes flavours. Photo supplied
Crafted for How We Drink Today:
Whether catching up with friends, relaxing at home or bringing sparkle to a special occasion, Schweppes’ new straight drinking range offers premium refreshment, no mixing required. The new flavours are:
- Pineapple Coconut – Juicy pineapple and creamy coconut for a tropical escape in
every sip. - Pomegranate – A bold, tart sweet balance for indulgent refreshment.
- Tangerine – Crisp, vibrant citrus given a signature Schweppes twist.